Two different answers to the question “what is a CRM”
Comparing NetHunt and Uspacy is not a choice between two similar products, but a choice between two answers to the question of where the team’s work should live. NetHunt answers: in the inbox. It is a Gmail-native CRM and business-process builder on flexible folders, where the client record, the sales pipeline, native tasks and correspondence sit in a single Google Workspace window, and the salesperson does not switch tabs. Uspacy answers differently: in a single workspace. It is a Ukrainian all-in-one where the CRM sits next to tasks, internal chats, a social feed and an org-structure module — all as ready-made modules out of the box, with email being just one of the channels, independent of the provider. The first question to answer before comparing tables: do you need a Gmail-native process builder, or an operating system with ready-made team communication and HR for several departments.
Everything else follows from this architectural divergence. NetHunt is strong where the team already lives in Google: auto-linking of mail, integration with Calendar, Drive and Meet, flexible record folders plus native tasks and Workflows for modeling arbitrary processes — from sales pipelines to task management, request handling and a lightweight accounting/operations system (an English-language school on 4 linked folders). Uspacy is strong where ready-made modules out of the box are needed: built-in team communication (internal chats, social feed) and an org-structure/HR module that NetHunt does not have as separate products, native built-in AI (call transcription, follow-up email generation, tasks from emails and chats), native Ukrainian operational processes with Nova Poshta, Monobank and fiscalization, and a broader API in coverage. In the zones where both systems do the same thing — a builder of custom entities and processes without coding, automation by predefined rules without full-fledged complex business-process automation (BPM), per-user billing that gets more expensive at scale — this is honest parity, and we do not ascribe advantages where there are none.
The most important thing to understand about migration: there is no official “one-click” route between these systems, and data does not transfer symmetrically. NetHunt → Uspacy: we move contacts, companies, deals, fields and tasks via API or CSV, but Gmail correspondence does not migrate — it physically lives in Google mail, not in the CRM, and we redesign the flexible folder model into Uspacy’s Smart objects and sales pipelines. The reverse direction, Uspacy → NetHunt, is rare: CRM entities and tasks are migrated (NetHunt has native tasks), but internal chats, the social feed and org-structure/HR data have nowhere to go — NetHunt has no such ready-made modules, so the rest of the team communication is offloaded to external tools or redesigned into folders. In both cases this is a redesign of the data model, not a one-to-one copy.
Who in the organization makes this decision also depends on the answer to the first question. If the choice is made by a department head whose team is already on Google, and they need to stand up a process in the inbox quickly — from a sales pipeline to operational processes on folders — NetHunt can be implemented fast and pointwise. If the decision is at the owner or COO level and it is about closing sales, operations, internal communication and HR with ready-made modules of one product — that is Uspacy’s zone, but here it is critical to run discovery (the first phase of work: we map your processes in detail and design the solution) and clearly delineate processes at the start: a broad “all-in-one” scope without discipline gets blurred, and instead of one orderly workspace the team ends up with several half-filled modules. We always start by describing the current processes and only then map them onto the technical capabilities of one system or another.