Custom development
for your CRM

Anything beyond the system's native settings: webhooks (instant notifications between systems), middleware (an intermediary service), AI capabilities, custom reports, bots, extensions. If the system "has no button" for it, we add it through the API or an external service.

The order is always the same: native features first, then no-code (Make), and only when those hit a wall — custom code through the API. Custom is justified when there is complex conditional logic, multiple APIs, or reliability and load requirements. That approach is also cheaper to maintain than "custom for custom's sake".

From 1 week (a simple webhook) to 3+ months (a complex AI assistant or a two-way ERP integration). We scope it after the technical specification.

It depends on scope: a simple webhook and an AI assistant are incomparable in effort. We give the estimate after a free introductory consultation and discovery, once the technical specification is fixed. Quoting numbers without a spec is guessing — we don't do that.

Webhooks are instant and cheap on resources: the system announces the event itself. Polling is for when the API doesn't support webhooks: we query on a schedule. Where possible we choose webhooks plus a queue with retries, keeping polling as a fallback.

All API keys and tokens are strictly server-side; client-side code has no access to secrets. Access follows the least-privilege principle, and every request is logged. This is a requirement of our methodology, not an option.

Yes — through an SLA package. After we hand off a custom solution, we offer an SLA Medium (response within 8 hours) or Large (within 4 hours) for support and ongoing development. The model is a hybrid burn: unspent hours roll over to the next period.

The first 2 weeks after launch are hypercare — we fix issues for free. After that, support runs under an SLA package with response times from 4 hours. Production errors don't linger: logging lets us find the cause instead of rewriting blind.

Yes. All code we write for the client is fully client property. The repository is transferred at contract close.

A senior developer paired with a CRM analyst who run the project from spec to launch — no handoffs between contractors. We take on no more than 4 parallel projects; the track record is 100+ CRM projects.

Yes — through the Pipedrive API + Gemini/GPT. Real cases: identifying the lead source, generating a follow-up email, adding a short call summary to the deal note.

A free introductory consultation — we brief the task and tell you honestly whether custom work is needed at all. Then discovery and a technical specification, followed by a timeline estimate. Faster by phone: +380 73 817 19 83.